Crafting elegant solutions to complex business problems

I'm a passionate entrepreneur, maker, and general technology enthusiast living in Northern Ontario, Canada. I have worked with hundreds of clients across many verticals, and I invest in businesses that I believe in.

5 years of experience
Early adopter

A multi-disciplinary partner.

Experience the advantage of working with an entrepreneur with technology, engineering, marketing, leadership and finance prowess.

  • Entrepreneurial

    I have started, and optimized processes, spanning many businesses and verticals.

  • Passionate

    I take great pride in the projects that I take on - as such, I am selective with what I do.

  • Disciplined

    Expert in balancing budget and perfection. Using Agile and incremental methodologies.

Years in business
Projects completed

My areas of expertise

I regularly consult in the following areas. If you'd like to setup a consultation, just drop me a quick line.

  1. 14+ years experience

    Leadership & Operations

    Team leadership, workflow, procedure, planning, forecasting.

  2. 18+ years experience

    Web & Product Development

    Strategy, engineering, coding, marketing.

  3. 13+ years experience

    Digital Marketing

    Strategy, research, media mix, investment analysis.

  4. 8+ years experience

    Data & Analytics

    Cookie deprecation, GA4, Google Tag Manager, attribution.

  5. 13+ years experience

    SaaS & B2B

    CRM systems, lead generation, conversion rate optimization.

  6. 9+ years experience


    D2C, Shopify, WooCommerce.

Technologies and platforms I've used
Tailwind CSS
Ruby on Rails
C programming language

My latest projects

My goal is to apply software engineering and ingenuity to improve process, increase productivity, and grow revenue.


Cavera Inc.

Founder and CEO of a leading digital marketing and technology consultancy established in 2013. Specializing in ecommerce and compliance solutions.

Go to Cavera Inc.

Goulais Storage

Co-owner and business manager for a self storage and commercial land development enterprise located in Northern Ontario.

Go to Goulais Storage
Founder Lead Developer


Time, expense and project budget tracking for Wave users. Robust features to keep your Wave statements crystal clear.

Go to Marshal
Founder Lead Developer


Software for hockey pro shops to manage skate sharpening cards and pre-paid loyalty programs. Includes email alerts, a customer portal and ecommerce.

Go to PROSHOP Digital
Investor Acquired

Algoma Office Equipment

Modernization of a local technology firm specializing in copy, print, storage and data processing solutions. Acquired in 2023.

Go to Algoma Office Equipment

STUFFF Lubricants

Environmentally-friendly biolubricant made from Canadian canola. A strong product that needed a little help from Dragon's Den's Jim Treliving.

Go to STUFFF Lubricants

Empowering Digital

A business consolidation project, to offer affordable and fast website solutions to small business.

Go to Empowering Digital
Open Source 273K 523

Filament Breezy

Open source package adding extended authentication functionality to Filament.

Go to Filament Breezy
Open Source

Laravel Wave

Open source wrapper for Laravel to communicate with the Wave GraphQL API.

Go to Laravel Wave